After your sketches have been digitized and finalised, you will need to spend some time laying out how you will present them to the client. You will want plenty of white space around each design, so you will have to work out the best size and how many instances you...
One way to enhance your creative offerings to your client is to familiarize yourself with their area of business. During the initial meeting, learn as much as you can about how their business works and if they have any particular influences. Though as a graphic...
If you work in or deal with a graphic design business you’ll understand the potential to lose time, (and therefore money) because of miscommunications, revisions, and work-flow interruptions. We have found that one of the most effective ways to combat this...
When a business or individual decides to invest in a logo, it’s always worth making sure the end result will not only look good, but be able to work well in a range of situations. To explain more about this, here are a few guidelines that we work to and would...
Having been generally skeptical about the usefulness of the plethora of social media sites that you can join, I’ve been genuinely delighted by Pinterest. As a designer it’s given me a very useful forum to find inspiration, organise mood boards and...
This is a review of a short video / audio series by the copywriting legend Drayton Bird. As a small business owner, frustrated by hitting a glass ceiling in my lead generation efforts (and therefore income) I’ve become a student of marketing. Once you start to...
