by Kirby | Nov 26, 2012 | Logo Design, Portfolio
Encourage Coaching are study skills, life and direction coaches based just outside of Salisbury. For their logo, it was important to have a very approachable, clean look. Because of the nature of their work, I felt it would be appropriate to have some natural element...
by Kirby | Nov 26, 2012 | Logo Design, Portfolio
Epigenetics are a Wiltshire based company but are rapidly growing to serve an international client base. The Epigenetics logo has been created to reflect the values of change and transformation, hence the butterfly motif and the dividing cell behind. Because this is...
by Kirby | Nov 26, 2012 | Corporate ID, Logo Design, Portfolio
Thanks to a referral from a great client, I had the opportunity to re-work the logo and branding material for the Wiltshire Fire and Rescue Service. There were various stages involved in the project: simplifying the logo so it could be used across a range of online...
by Kirby | Nov 26, 2012 | Blog, Business advice, hints and tips, Marketing
This is a review of a short video / audio series by the copywriting legend Drayton Bird. As a small business owner, frustrated by hitting a glass ceiling in my lead generation efforts (and therefore income) I’ve become a student of marketing. Once you start to...
by Kirby | Nov 22, 2012 | Blog, design-inspiration, hints and tips
There is much information online about the best way to promote a business, but at the heart of any successful campaign is the requirement for some foundational skills. Arguably the most crucial of these is copywriting. I’m not at all an expert in the field, but...