Having been generally skeptical about the usefulness of the plethora of social media sites that you can join, I’ve been genuinely delighted by Pinterest. As a designer it’s given me a very useful forum to find inspiration, organise mood boards and...
This is a review of a short video / audio series by the copywriting legend Drayton Bird. As a small business owner, frustrated by hitting a glass ceiling in my lead generation efforts (and therefore income) I’ve become a student of marketing. Once you start to...
There is much information online about the best way to promote a business, but at the heart of any successful campaign is the requirement for some foundational skills. Arguably the most crucial of these is copywriting. I’m not at all an expert in the field, but...
Every logo we create follows these simple but exacting standards to be certain of being successful and effective for our clients. It absolutely must be unique and distinctive! The design will be simplistic, but sophisticated. The logo will be created to work in...